Press Kit

Secret Santa Raffle: A Game-Changer Platform for Secret Santa Gift Exchanges in the UK

December brings the much-anticipated tradition of Secret Santa, a joyful time for friends, family, and colleagues. However, organizing the draw can be stressful—managing participants, lost notes, or accidental pairings can dampen the festive spirit. To simplify this, Secret Santa Raffle (secrettanta.co.uk) has become the go-to platform across the UK, Ireland, and other English-speaking communities.

Born from a Friend's Idea

The platform was created by Daniel Rosselló and his circle of friends rather than a large corporation. Back in 2018, Daniel noticed the biggest hurdle was organizing the draw effectively. Traditional methods were cumbersome, and meeting everyone in person wasn't always possible. His goal was straightforward: to make setting up the Secret Santa as enjoyable as receiving the gifts. Nearly a decade later, what started as a personal solution now brings festive joy to millions every season.

Technology Supporting Festive Traditions

Secret Santa Raffle is designed for simplicity and speed. Within minutes, organisers can set up draws with innovative features such as:

• Custom Exclusions: Define who cannot be matched with whom, avoiding awkward pairings—like couples or close relatives gifting each other.
• Multi-Platform Access: Organisers use the website to create draws, while participants can check their assigned giftee via the official iOS and Android apps. Both platforms offer seamless experiences.
• No Mandatory Sign-Up: Players of all ages can join instantly without the hassle of creating accounts or remembering passwords.

What's New for 2026

This year, the platform introduces key enhancements:

• WhatsApp Invitations: Quickly invite participants with easy messaging integration.
• Bulk Participant Uploads: Import large lists via Excel or CSV files to streamline managing multiple participants.
• Revamped 2026 Mobile App: Improved interface and features bring full functionality right to your fingertips.

Sustainable and Transparent Operations

Handling thousands of draws simultaneously during the festive season demands robust infrastructure. The service remains free and accessible, funded through premium VIP options, advertisements, and affiliate partnerships.

“It costs a lot to keep servers running smoothly when thousands of draws happen at once. This approach helps us keep the site viral while ensuring reliable service.”

Security You Can Trust

At Secret Santa Raffle, safeguarding user data is paramount. Organisers can resend invitations if someone misses their email or guide participants to access their match anytime through the app. Clear procedures and protections guarantee the exchange day runs without a hitch.

Daniel Rosselló on Secret Santa Raffle

Secret Santa Raffle bridges distances, helping friends and families celebrate together no matter where they are. After years of development, it offers a quick, hassle-free way to organise your annual Secret Santa gift exchange.